- About the Author
- Dedication
- Acknowledgments
- Foreword by Beth I.Z. Boland
- Introduction — The World of Law Firms Today
- Chapter
- So, How EXACTLY Do You Sell Legal Services
- The Sales Process: Pre-Approach
- The Sales Process: Approach
- The Sales Process: Qualify and Assess Needs
- The Sales Process: Strategize
- The Sales Process: Address Needs and Present
- The Sales Process: Asking for the Business and Closing
- Maintaining Client and Contact Relationships
- Key Client Strategies for Retention and Growth
- Sales Confidence—Build It and They Will Come
- Connecting with Clients
- Resources
- Glossary of Sales Terms for Sales and Marketing
- Websites
- Articles
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